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EspañolEnjoy healthy and high quality water. In recent years, drinking water safety crisis occurred frequently, consumers' drinking water safety awareness gradually awakened, and the water purification industry ushered in vigorous development. With the increasing number of franchisees joining the water purifier industry, the market competition of water purifier is becoming more and more fierce. In fact, the threshold of joining a water purifier brand as an agent is very low. With tens of thousands of yuan of activity funds, most of the people who join the water purifier industry come to their broad market, but they know nothing about the functional structure and sales methods of water purifiers, which makes most of the water purifier agent franchisees have no way to start sales. In order to let the agent franchisee quickly seize the market and generate large sales in a short time, the water purifier franchisee should try the multi-channel sales mode.
1. Franchise marketing
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2. Sales marketing
conference marketing refers to the sales method of finding specific customers and selling products through family service and product description meeting. The essence of conference marketing is to lock in and develop the target customers, to output the corporate image and product knowledge to the customers in an all-round way, and to care for the intended customers as an expert consultant.
3. Door to door sales
door to door sales promotion is the most common form of personnel sales promotion, which is carried by the sales personnel to visit customers with product samples, instructions, product testing tools and orders, so as to promote products.
4. Experience marketing
it's not difficult to develop the water purifier market in exclusive stores, shopping malls, rural fairs, municipal squares, front of street shops and customers' homes, with loudspeaker publicity, video playback, vivid demonstration, environmental science popularization and public welfare activities.
5. Enter monopoly
to set up a water purifier counter, we should unify the image and consider all kinds of risks brought by the counter. If the location is good, the flow of people is large, and the rent is appropriate, opening a water purifier counter can also bring good benefits.
6. Live auction
it's also a good way to sell water purifiers by auction. Find the supermarket gate or comprehensive market square where people flow intensively, and talk about the function and function of water purifier while demonstrating, so as to attract consumers to buy.
7. Community marketing
publicize and promote water purifiers in residential areas and real estate sites, so that owners can get in close contact with, understand and purchase water purifiers.
8. Wholesale distribution
after obtaining the regional agency right, we will carry out business promotion for the stores and companies of building materials, hardware, sanitary ware, solar energy, decoration, etc. in the region, and strive for their help in distributing water purifiers at wholesale price.
